Chuck Grimmett

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  • The biggest advantage of a microblog: Lowering the posting barrier. I can post whatever I feel like instead of trying to make it “worthy.” I can get my ideas out with less anxiety. As I get into this mindset, I bet it will make putting stuff out elsewhere easier, too.

  • The Most Important Thing About Creative Work

    One of the things I’ve had to learn about transitioning into a more creative and visionary role with my new job is to change the way I think about when and where work gets done.

    The most important thing about creative work is that it gets completed by your deadline. Everything else is secondary.

    I’ve always worked remotely, but in my past two jobs, my remote work required me to be at my desk to handle incoming requests. Even going out to lunch was stressful because I didn’t want to have to take a Skype call from a client at the local sandwich place. When 5 years of working means 5 years of being at your desk from 9am to 5pm, this is a difficult mentality to break.

    I started out the day being unable to focus. By lunchtime I was getting worried and feeling bad about not getting enough done. Then after lunch I asked myself a question: “Do I need to be at my desk to get this planning done?”

    No. There was nothing keeping me at my desk but my own mind. So, I turned off my laptop, grabbed my notebook, pen, phone, headphones, sunglasses, and keys, then walked out the door.

    I’ve gotten more outlining done and more clarity about what I need to do for the next few weeks in the past hour and a half at a dirty picnic table in the park down the street from my apartment than I have in the last two days at my desk.

    Giving myself permission to step away from my desk over the past two months has been wonderful. My fears of missing something were unfounded. I’m able to take a phone calls with minimal distractions and I’m still able to answer questions on Slack from my coworkers. The biggest step I took in that direction was setting the expectation of not being constantly online, but checking in every few hours instead. I’m still reachable if something is urgent, otherwise I get up to speed and weigh in every few hours.

    Time

    Realizing that work doesn’t have to be done solely during the traditional 9-5 schedule has been crucial for me, too. This statement actually has two parts:

    1. Working outside of traditional hours is okay.
    2. Not working during traditional business hours is okay, too.

    Before this job, I understood #1, but I never gave myself permission to not work during business hours.

    The most important thing is that a task gets done by its deadline, not that it gets done between 9-5.

    If getting up early, working for an hour or two, then making breakfast and reading or walking for an hour allows you to stay focused for the rest of the day, do it.

    If going home at 4pm and doing those invoices after dinner will reduce your stress levels, do it.

    If staying offline for a few hours reduces distractions and allows you to get important work done, do it.

    If researching new tech platforms is easier with a cocktail after 10pm, pour a drink and do it after 10pm.

    If taking off Friday to spend the day with visiting friends and completing your tasks on Sunday after they leave works best for you this week, great!

    Do what you need to do in order to get your work done in the best way possible. Everything else is secondary.

    What assumptions are you making about how your work must be done? Question them. Try breaking those assumptions and see what happens. The downside might be smaller than you think. The upside is a better life.

  • Integrating Care into the Customer Experience

    I was at an Intelligentsia coffee shop in Venice, CA, a few weeks ago. I ordered an espresso. As my order came up, I watched the barista. He pulled the shot, and as I was ready to take and enjoy it with the side of sparkling water they include, he paused before he gave it to me. He took the towel tucked into his apron and carefully wiped off the few tiny splashes of espresso that ended up on the rim of the cup and around the saucer.

    He could have easily given it to me as-is and I would have been happy. But he took that extra step. And I noticed.

    This is one of the reasons Intelligentsia is so successful: They’ve integrated care into every part of their customer experience.  That isn’t necessarily the kind of thing that gets people in the door for the first time, but it is what keeps them coming back again and again.

  • How I Read and Take Notes

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    View at Medium.com

  • How I Read and Take Notes

    These are real books on my bookshelf, not a stock photo.

    I try to take time every day to read. Here is how I go about reading and taking notes on different mediums.

    Physical books

    • Underline and take bullet point notes as I go through
    • Revisit my underlines and bullet points a few days after finishing the book to write the takeaways in my own words. I sometimes publish these at http://www.cagrimmett.com/book-notes/

    eBooks

    • Highlight and take bullet point notes as I read.
    • Revisit my underlines and bullet points a few days after finishing the book to write the takeaways in my own words.
    • Export my highlights and include them with the book notes.

    Audiobooks

    • I listen on 1.25–1.5x speed. Most audiobooks are just too slow for me. I wish the Audible app had Overcast’s Smart Speed feature built in to reduce pauses.
    • Every 30 minutes or so I pause my listening and jot down a list of notes from the last listening session. I listen to audiobooks a lot while I’m driving, so on long trips I tend to pull over at rest areas for a few minutes to take notes. If I’m out on a walk, I just wait until I get back home.

    Online Articles

    • I consume and immediately move on from most articles I casually read.
    • If I found the article because I’m doing research, I usually take what I’ve learned and use it immediately. I then bookmark the article for later reference.
    • I rarely take notes on articles. Sometimes I’ll edit the bookmark description on Raindrop.io, but that is usually the extent of it.
    • The exception when I do take notes is when I learn something really useful from the article. Those notes tend to get appended to a long-running topical document with a link that I can refer to later. Examples: Marketing, project management, investing, health, etc. It is useful to keep long-running documents with things you’ve learned that you can turn to when you are having trouble.

  • You aren’t the first to romanticize failure. Keats was way ahead of you:

    Failure is, in a sense, the highway to success, inasmuch as every discovery of what is false leads us to seek earnestly after what is true, and every fresh experience points out some form of error which we shall afterward carefully avoid. – John Keats

  • The moment you consider a possibility, you are responsible for it. You can choose whether or not you do something about that possibility, but you must own that decision.

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    Working outside this morning and enjoying a bowl of Cult’s Blood Red Moon from this month’s Tin SocietyArchived Link box.
     

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    There is no right time to quit a job, have kids, or start something new. If you want something, you have to take the first step immediately and figure things out along the way. The right time will never come. Jump now.

  • Inge Druckrey: Teaching to See

    Awesome video on design thinking:

     

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    Takeaways from this week’s Breaking Smart newsletter, Betting the Spread on Inexorables:

    • Try multiple ultra short-term bets around a shared assumption. 
    • Don’t stick with something you don’t find valuable just so you “aren’t a quitter.”
    • Constantly question whether or not the next step is what will produce the best results. 
    • Bet the spread, then switch between parallel bets as data changes. Work isn’t the horse races. You can change bets whenever you want. 
    • There is a difference between unfocused dabbling and betting the spread around a central inexorable trend. That difference is that learning and outcomes around that single trend compound. Unfocused dabbling doesn’t. 

  • Derek Magill on Activation over Awareness

    Great stuff on marketing from my coworker Derek Magill:

    “Hold off on new marketing efforts and let’s fix your funnel first.” Oftentimes the most promising “marketing” strategy is not to focus on growing awareness and traffic, but in making the most of the existing awareness and traffic you already have.

    Read his full post here. Scroll down to May 5: Awareness vs Activation.

  • Ignore the Rules and Be True to Yourself

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    “Writers write every single day.” “If you aren’t writing code every day, you can’t call yourself a developer.” “The best in every field get up at 4am and start working by 6am after a workout and an hour of reading.”

    Rules are so fun to state. They make you look hardcore, driven, and disciplined. But if you are on the other side of that exchange and are the one hearing those rules, ignore them.

    Seriously, fuck those rules.

    Don’t get me wrong, I love hearing about people’s processes. I love reading books like Daily Rituals. But you won’t get anywhere by worrying about following someone else’s process. You have to figure out with works for you and be ruthless in following it.

    I personally see a lot of benefits of showing up and doing things daily. I don’t wait for inspiration to find me, I spend time consuming great stuff and thinking about it. I’ve recognized that I need space to think, walk, read, and listen. Inspiration always comes, and when it does, I’m ready.

    That said, I don’t stress out too much over it. While I do get stuff done every day, that isn’t necessarily when my best work hits me. Sometimes I’ll have weeks where I get tons of ideas and am excited to work on some cool stuff. For example, I had the idea to build this WordPress theme this week. This is the first full WordPress theme I’ve done all on my own. I couldn’t get it out of my head until I got the templates done and shipped it. My Jekyll blog template was the same way last year. So was the Sol LeWitt project, the Slack Toggl slash command, the Apple Photos analysis project, and the Cocktail library.

    Other times I’ll go a few weeks without being moved to do anything beyond the daily tasks I’ve set for myself. I’ve learned to be okay with that. Fuck what works for other people. These are my projects.

    What I can never forgive myself for, though, is not doing the work when I feel the call.

    Not following the traditional rules is totally fine. What is inexcusable is not staying true to your own terms and getting your work done.

  • Cool writing prompt from Cheryl Strayed on the Tim Ferriss Show: Pull out your keychain and write about the history of each key. https://overcast.fm/+BmGWAa3Lc

  • I just made a WordPress theme made to be used with Micro.blog. It is simple, minimalist, and includes a small tool to verify your site with Micro.blog. You can download or fork it here: https://github.com/cagrimmett/simplemicroblog-wp

  • Testing out this Twitter cross-posting bot from http://micro.blog/cagrimmett

  • Great Falls

    Yesterday Amanda and I visited Great Falls in Paterson, NJ.

  • Testing a new post from Micro.blog’s iOS app.

  • Cooking Rice

    I got a tip today from a Persian chef about cooking rice the Persian way: After it boils for a few minutes, drain and rinse it. Then put it back in the pot for 25 minutes. You get a nice crispy layer at the bottom and rice that is completely separated, not gummy.

  • Leonard E. Read’s bookplate

    Check out Leonard E. Read’s sweet bookplate that I found:

  • Scratch your own itch

    The best projects are ones that build something you want to use or solve a problem you actually have. They don’t need to be big or new. Almost every project starts out as small and a remix of something else. Then you take it and build on it.

  • Creating Consistently

    “Piece of pie.” — Donatello

    Creating is awesome. Creating consistently is even better. Here are some strategies for being consistent in your creative endeavors.

    I’ve spent the last month blogging every day, but this isn’t the first time I’ve regularly put stuff out online. I posted every single day in 2010 and I’ve averaged a post a week since 2011.

    Here are some strategies I use to create content consistently. This applies to writing, painting, podcasting, and other creative endeavors.

    Harness Inspiration

    When you have an idea, stop and get it down. If you have move things around enough to write the full post, that is great. If not, spend 5 minutes making an outline that you can flesh out later.

    Amanda and I have made this a regular part of our lives. It is not uncommon for us to pause our conversation in the middle of dinner to get down bullet points that we can return to later.

    Don’t Wait for Perfection

    Getting over your fear of shipping is necessary to producing content consistently.

    I don’t have a lot of advice here other than:

    • The more you do it, the easier it is.
    • Not everything needs to be groundbreaking. People are encountering something new for the first time every single day. I bet you have many things you can introduce people to.
    • Ignore other people. Constructive feedback is one thing, but if it isn’t coming from people who also consistently produce content, ignore it and move on. In the words of Phife Dawg in Scenario:

    Bo knows this (what?) and Bo knows that (what?)
    But Bo don’t know jack, cause Bo can’t rap

    I reread The War of Art or Turning Pro, both by Steven Pressfield, at least once a year to get back on track with shipping.

    Remove Barriers

    When you are tired and don’t want to produce, any barrier can be turned into an excuse to wait until the next day. Remove as many barriers as you can.

    • If you write on Medium or WordPress, download the mobile apps and post directly from your phone.
    • If you are a drawer or designer, carry your sketchbook around with you.
    • If you paint, carry a mini watercolor set with you.
    • If you podcast, record voice memos to while you walk or drive that can be spliced into usable segments.
    • If you are a web developer, use Keyboard Maestro or Text Expander to automate launching your entire development environment.

    Take every piece of your creative process and remove as much friction as possible. Creation shouldn’t be something that only happens when the stars align. The easier you make it to get to work, the more work you’ll get done.

    Take Cues from Daily Life

    Everything you do in your daily life presents you with a chance to create. Writing is the most obvious because you can write about situations, problems, and things you’ve learned. You can also apply this to other forms of creation:

    • We were preparing for visitors a few days ago, so I wrote out my checklist for guest preparation.
    • We took a day trip from LA to Joshua Tree National Park a few weeks ago, so a few days later I wrote an itinerary for others to follow.
    • I went to the Hudson River Museum with some friends, so I took notes and wrote a post with interesting facts about the Hudson.
    • Both Amanda and I write about problems we solve at work.
    • I spend a part of every work day solving tech problems, so I generalize the specific issues and write tech tutorials that others can use.
    • I take photos whenever I cook anything new, so if it turns out really well I have visuals that I can turn into a full post on Cook Like Chuck.
    • I take photos of what I eat out and write down tasting notes so that I can use those flavors in my own cooking.
    • If you are a visual artist, take lots of photos of things that inspire you throughout the day and make a point to revisit them each time you sit down to work.
    • If you are a podcaster, take 5 minutes out of every hour to make voice memos about what you are thinking about.
    • If you build houses, keep architecture notes and take photos of things that inspire you. Go through them before you start drafting your next project.

    Keep Lists

    Orange is drafted, green is published.

    Whenever I have an idea for a post but can’t write it immediately, I put it in my Blog ideas Trello board. I have a list for each blog I can post to. If I have an outline, I put it in the comments.

    I bet visual artists, podcasters, journalists, and creators of all types could do the same thing with their craft.

    Play the Long Game

    Playing the long game can mean two things:

    1. Doing small things consistently build up into a large body of work over time. I started posting my reading notes back in November and have already built up 15 entries.
    2. Notes and photos taken today can be combined and used any time in the future. If you get in the habit of building things up over time, you will set future you up for success.

    Here are some cases where I’ve played the long game on Cook Like Chuck:

    I also love creating personal cheatsheets. Every time you have to look something up, explain it in your own words and add it to a note or document. You can publish these over time. Here are a few I’ve made:

  • Creating Consistently

  • Five Things You Didn’t Know About the Hudson River

    Photo of the Hudson from Breakneck Ridge by Greg Barry

    1. The Hudson is a Tidal Estuary

    Twice a day the waters of the Atlantic rise higher than the levels of the Hudson. At high tide, salt water pushes up the Hudson, raising the water levels. When the tide goes back out, the Hudson switches back to its normal flow direction back out to sea.

    The salinity levels vary by location and time of year. In the spring, the fresh water line is around Yonkers. At the end of summer, the river is salty all the way up to Newburgh.

    2. The Hudson has lots of blue crab

    Maryland isn’t the only place that has blue crab. Commercial and recreational fisheries up and down the Hudson catch blue crab from June through October.

    They migrate up the river in the summer to feed as the salt line moves further north, then they migrate back into saltier waters by the bay in the winter.

    I regularly see blue crab around marshes at low tide in Yonkers in the summer.

    3. Tappan Zee Bridge is at the river’s second widest point in order to keep toll revenue going to New York State

    The Tappan Zee Bridge, which goes from Rockland County to Westchester County near Tarrytown, is at the Hudson’s second-widest point, even though the river gets much narrower closer to NYC.

    The reason that the location neat Tarrytown was chosen was because it is just outside of Port Authority’s 25 mile jurisdiction. That means toll revenue would go to New York State, not Port Authority.

    4. The Union used The Palisades for Target Practice during the Civil War

    When the Union Navy build the ironclad USS Passaic, they needed a safe place to test its cannons. They picked the New Jersey Palisades. On November 15, 1862, the crew sailed the ironclad up the Hudson and pointed its cannons at the rock cliffs. As James M. Madden writesArchived Link,

    It misfired several times, to the amuse- ment of those officers aboard who had predicted that the ship’s turret design would interfere with effective gunnery. And then, on the fourth attempt, the Dahlgren fired. That first round splintered the rock wall and produced a massive echo that witnesses likened to the explosion of a powder mill. Despite the noise, the navy was satisfied, as there was no concussion or smoke inside the ship’s gun turret, despite dire predictions from critics. Three more shots produced as many more echoes and showers of shattered rock. An Irishman aboard, awed by the destructive demonstration, declared the Passaic a “floating divil.”

    5. Oysters are coming back

    Oyster beds once stretched from the mouth of the Hudson all the way up to Tarrytown. Due to pollution and overfishing, they’ve been almost absent for the last few decades.

    Good news: The river is cleaner now than it has been in decades and at super low tides, you can see evidence of oyster beds making a comeback.

  • Why I Set Personal Deadlines

    We all understand the importance of setting deadlines at work. Everything revolves around intentionally set deadlines and there are consequences if they aren’t met. Deadlines are a useful tool at work to keep progress moving forward. If there were no deadlines and no consequences for missing them, how many projects would realistically get done?

    Apply the same thinking above to your personal life: If you don’t intentionally work at improving yourself, how can you expect that improvement to happen?

    PDPs

    At Praxis, our favorite self-improvement tool is the PDP: A self-chosen 30-day challenge with tangible benchmarks and outcomes. The best PDPs involve doing something tangible every single day for 30 days. These daily deadlines, if taken seriously, produce results.

    Here are my PDPs so far for this year:

    • January: Circadian rhythm fasting. Fast for 13–16 hours starting after dinner each day. Try to have dinner as close to sundown as possible. 
      Outcomes: Lost 7lbs, Easier to wake up early.
    • February: Continue fasting and complete a Whole 30 — eating only real fruits, veggies, and meats for 30 days straight. No sugar, dairy, grains, additives, or desserts. 
      Outcomes: Lost 9lbs more, down a jean size, more energy.
    • March: Read for at least an hour every day. 
      Outcomes: Finished one new book each week.
    • April: Writing a valuable blog post every single day, either on cooklikechuck.com, cagrimmett.com, Medium, or the Praxis blog. 
      Outcomes: 26 new blog posts and counting, higher website traffic.
    • May (planned): Build and launch LeonardRead.org. Do one thing each day to digitize, OCR, edit, publish, and market Leonard E. Read’s journals and writings.

    You don’t necessarily commit to doing something every day for 30 days. I like doing it because it leaves no room for excuses. That said, it isn’t for everyone. Some people work better with weekly goals so they can dedicate their weekends to it. Others like to dedicate one morning or evening each week to self-improvement projects.

    No matter which path you choose, remember these two keys to self-improvement:

    1. Challenge yourself. Push the limits of your abilities and force yourself to learn.
    2. The deadlines need to be clearly defined, not nebulous.
    3. Never let yourself skip. Sometimes this is brutal. Yesterday this meant I worked from 8am to midnight with a break for dinner. Saying, “I don’t have time” actually means, “It isn’t a priority for me.” If you don’t give yourself room to use that excuse, you won’t make it.

    On Missing a Deadline

    Like any good manager, don’t fire yourself when you miss a deadline. Make sure you are falling forward, identifying why you missed the deadline, and put systems in place to make sure it doesn’t happen again.

    No Room for Flexibility

    Consider this quote on goal setting from HBR:

    Maybe you are the sort of person who finds it hard to motivate yourself to take on such goals. If that’s the case, taking a flexible approach might be best for you.

    I don’t think that flexible goals are good for anyone. They signal that:

    • You don’t take your goals seriously enough to put systems in place to overcome your fear and follow through on them.
    • You are unwilling to commit.

    We are capable of more than we give ourselves credit for. Set rigid goals and give yourself the chance to rise to meet them. That is what growth is about.

    We don’t get ahead by being easy on ourselves. We don’t get ahead by going through the motions. We get ahead by intentionally working on things that improve our skills and abilities.

    Set clearly defined personal deadlines and hold yourself accountable for meeting them.