Great email from Paul Jarvis’s Sunday Dispatches this week. The relationship doesn’t end once you make the sale. That is just the beginning. Don’t be the hot tub guy.

Fallacies, Illusions, and Biases (Part 2)

I’m working my way through Rolf Dobelli’s The Art of Thinking Clearly by reading a few sections each morning. Below are my notes on sections 12-23. Read 1-11 here. “It’ll-get-worse-before-it-gets-better” fallacy: A variant of confirmation bias. If the problem gets worse, the prediction is confirmed. If the situation improves unexpectedly, the customer is happy and … Continue reading Fallacies, Illusions, and Biases (Part 2)

The struggle of reading non-fiction is cutting through the filler quickly and determining what is unique and useful out of hundreds of pages. So many books are much longer than they need to be. 

Takeaways from this week’s Breaking Smart newsletter, Betting the Spread on Inexorables: Try multiple ultra short-term bets around a shared assumption.  Don’t stick with something you don’t find valuable just so you “aren’t a quitter.” Constantly question whether or not the next step is what will produce the best results.  Bet the spread, then switch … Continue reading